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Generating traffic to your website takes a lot of effort, money, time and creative juices. Email marketing, pay-per-click, search engine optimization, social media marketing are a few out of the endless marketing strategies a website owner can imp…

The internet and search engines make it possible to search anything on the web. However with millions of people uploading and sharing content online, the amount of information is often times overwhelming. This is where lists and article curation c…

Social media gives us an avenue to share our experiences, memories and valuable tidbits of information with our personal network. Basically, its sole purpose is communication. We currently live in an era consumed by social media and backed by the …

Because it’s too big to ignore. I’m sure you’re well aware of the emergence of smartphones and tablets, but really focus on how prevalent they are the next time you’re, well…the next time you’re anywhere. Take a minute to observe your surroundings…

Does the website phrase responsive design translate to good website design? Even if the graphical elements of the web page automatically re-size to the screen size, these adjusting display elements do not mean that the end user is interacting with…

Many business owners are implementing traditional types of advertising to get their marketing messages out and find qualified prospects. These types of traditional advertising include sending out post card mailers, advertising on highway billboard…

Philadelphia, PA — July 1, 2014 – For the fourth year in a row, WSI Philadelphia was named an All Star by Constant Contact, Inc., the trusted marketing advisor to more than half a million small organizations. Each year, only a select group of Cons…

This week I had multiple discussions with business owners about using their website as their marketing engine and ensuring that they create independent landing pages. Independent landing pages are web pages not connected to your high level navigat…

Mass email marketing works best when sending to people who already know you, your company, your products or services. Buying an email list of people who do not know you typically has a similar rate of response to paper mailings from a purchased po…

Are you a business owner looking to reach a new plateau in Internet marketing success? Welcome to WSI, your home for professional, results-driven digital marketing strategies. For nearly 20 years, we’ve helped clients just like you discover …

In this 60-minute webinar, Chuck Bankoff, a WSI digital marketing expert, will outline the common mistakes businesses make when it comes to their landing pages and why these can instantly kill your campaign conversions. In addition, he’ll also sha…

Join WSI digital marketing expert Ben Smith in this 60-minute webinar and learn how to generate more qualified leads for your business using pay-per-click advertising. If you’re already leveraging pay-per-click in your business discover the techni…